The past editions have been on cold outreach, with a value driven mindset being the guiding force for how I crafted the emails.
This month’s edition will still have emails that deliver value, but with a dash of creativity added into them.
This campaign is from my ADP days, and the success rate for setting meetings was in the double digits across the board, typically 3 meetings set for every 30 sent out (10% rate which is 5x higher than simply cold calling). I even knew one rep who ONLY used this campaign and made it to President’s Club 2 years in a row.
Let’s jump in!
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